Who’s Crushing It In 2013?

by Brian K. Trembath in Online Casino News

Mr. Green

Despite its decidedly Gaelic look-and-feel, Mr. Greenactually began its life as a Swedish gaming site back in 2008. Since then, the cash-colored operator has branched out to serve markets across the globe. The company prides itself on sticking to basic casino games and doesn’t stray too far from its core competencies.

Affiliates can earn up to 50% revenue share from Mr. Green during their first three months with the program and 35% thereafter.

CAP Network

We’ll try to stay objective here, but the CAP Network is a really useful tool that should help casino affiliates maximize their revenues in 2013 and beyond. The CAP Network brings a ton of top-notch, pre-screened affiliate programs under one roof, with one dashboard and one check at the end of the month.

If you’ve had enough of juggling multiple affiliate managers, programs and promotions every month, this is something you’ll definitely want to be looking at.

Gala Coral

US casinos are just now starting to leverage the marketing mojo that exists between land-based casinos and their online counterparts, but that’s old news for Gala Coral. They’ve been a big name on High Streets for a couple decades now and have some pretty impressive online operations.

Outside of the UK, Gala’s got a pretty big footprint on the European Continent and is especially big in the Italian market.

Though they company has weathered a few storms here and there (which company hasn’t?) their future seems pretty bright.

In their most recent earnings report the company reporting an increase in gross revenue that was 9% higher than the previous year. Gala also saw a 41% increase in activity amongst registered players during that same period.

MyVegas

What happens in Vegas doesn’t necessarily have to happen in Vegas at all, at least for players of this popular social casino suite. MyVegas takes the traditional social casino a step further by adding some basic Sim City Functionality that’s been a big hit with players.

The MyVegas business model steps away from the pack in another important way by offering its players real-life rewards that can be cashed in at the MGM Resort and Casino. It’s a clever ploy that produces multiple, synergistic, revenue streams.

MyVegas spokespeople say that real money gambling isn’t part of their long-term plans and with a plan like this, it doesn’t really have to be.

If you’re interested in promoting MyVegas, please contact CAP directly at [email protected].

Ladbrokes

Ladbrokes is one the most active operators we cover and is constantly pressing towards the future. Between their recent partnership with Playtech and a pretty impressive mobile offering, this is a company that’s hitting on all cylinders.

Last year the company shut down its US-facing affiliate program and purchased a chunk of Stadium Technology to help lay the groundwork for a regulated US presence.

In their home market in the UK, Ladbrokes’ land-based operations have been hit with some tough times thanks to a major heatwave that kept punter by their fans. While investors lost a bit of faith in the short-term, the company’s long-term prospects look very good.

Red Returns

Red Returns is a highly rated program that delivers some pretty massive revenue returns to affiliate partners. Their Red Flush poker site and Casino La Vida offer players a ton of great games and promotions on the Microgaming platform.

This program converts well with high value players and has earned the CAP Certification.

Red Returns offer CAP readers a 50% rev share for their first two months with the program, 40% in the third and 35% thereafter.

LatestCasinoBonuses

Bonus hunting sites are hardly a rarity in the casino affiliate business, but big-time casino bonus sites like LatestCasinoBonuses.com are few and far between.

The site currently boasts around 50,000 registered users and more than 500,000 unique visitors each month. That adds up to millions of pageviews every month and a very healthy revenue stream.

The site owes its success to a serious commitment to white hat SEO and plethora of unique (and timely!) bonuses – like 1,994 of them and almost 25% of them are exclusives.

LatestCasinoBonuses is one of those sites that sets the bar for the entire industry and, these days, they’re setting it very high.

Wilma Online

If you scratch the surface behind some of the most successful sites in the industry, you’ll find leads that have been generated from Wilma Online. This Israeli-based operation describes itself as a, “boutique media company operating in the gambling vertical,” which is a unique way to describe a company that occupies a unique niche in the industry. Wilma specializes in reviving dormant customers and helping affiliates and operators get the most out of the names in the database they already own.

CasinoChoice.co.uk

CasinoChoice.co.uk is a massive UK-based casino portal that offers a wealth of unique content and bonuses for players of all stripes. The site’s story is a classic Internet success story that begins and ends with entrepreneur Richard Skelhorn. Skelhorn is a bonafide super affiliate and was one of the first UK affliates to serve the UK market and did it all with a $1,000 investment he put on a credit card. Today the site employs over 20 full-time employees and is one of the biggest players in the industry.

Casinos.org

With so many casino review sites floating around the web it’s tough to tell one from the next. Casinos.org strives to hit a unique niche by by offering its readers a rogue-free selection of top notch online casinos that offer up some seriously nice bonuses. They’re an organization that’s up-and-coming and should make a big splash in the industry.