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White Label in the gambling world: where to buy an online casino


White Label in the gambling world: where to buy an online casino

To launch your own gambling business you need to buy software and games, create a website, buy a license, implement payment systems, etc. It’s not very difficult but you’ll need lots of money and experienced experts. Nowadays, there’s a chance to set up business without large investments with the help of White Label. What is it and where to buy a ready-made online casino? Read our article to find out.


  • ► White Label – a new solution for launching your own business

White Label is a new format of partnership whereby a large company develops and delivers products while a less famous company sells them under their own brand. In the West such a business model has been used for more than 15 years. And only now it is gaining in popularity in Russia.

White Label in the gambling world: where to buy an online casino (1)

White Label has plenty of advantages:

  • The seller can quickly launch a product with no expenses and focus on the main business.
  • The manufacturer doesn’t spend money on promotion of goods and can create successful case studies for other sellers.

As a result, the developer and the seller concentrate on their competencies and get huge benefits from cooperation.

Of course, purchase of ready-made business doesn’t give the seller the right to fully control manufacturing; the manufacturer doesn’t contact consumers directly and can’t receive adequate feedback. However, these disadvantages aren’t crucial to many companies.


  • ► How to open a casino using White Label?

White Label is, in fact, a purchase of a turnkey casino. The business owner doesn’t need to buy software, design a website, attract clients and promote products. These are large operators’ responsibilities. For a certain amount of money, a famous company takes a new brand under the wing, shares its clients, places a new online casino on a well-known platform, advertises a new project together with its services and gives huge opportunities for successful business operation.

White Label in the gambling world: where to buy an online casino (2)

The client who bought a ready-made online casino using White Label gets the following:

  • a professionally created resource;
  • a license for gambling business;
  • high-quality software;
  • popular games from prominent developers;
  • integrated payment systems;
  • high-quality technical support;
  • a customer base.

White Label format can help a new gambling parlor to rapidly earn customers’ loyalty, find its own clients, separate from the parent company and get its own gambling license.


  • ► Top 5 resources for buying a ready-made online casino


  • CasExe

The company offers standard services provided after the purchase of a ready-made online casino (White Label system). What makes it different from other suppliers? Its content: CasExe cooperates with lots of casino software developers and provides the best slots in the market. It constantly implements innovative solutions and helps beginners to successfully develop in the gambling industry.


The company has been involved in development and sale of casinos for several years. The resource is full of gambling games which have a high rating. Apart from purchasing a ready-made online casino, you can order scripts, design and a host of other things.

  • Slotegrator

A turnkey casino, platforms for online casinos, chatbot casinos, bitcoin casinos, software for betting, slot game development are services provided by Slotegrator. The company uses the best software, builds an effective marketing strategy and support new business until it starts receiving high profit.

  • Gaminator

The company is involved in development of a turnkey casino which includes software design, installation of games, a license granting, consultation and support of professionals, legal help, advertising campaign, etc. Besides, Gaminator has its own gambling system with a huge range of interactive video slots.

  • Softswiss

The company has launched over 40 successful casinos in three years. Its services include help during registration and license purchase, integration of popular payment systems, development of powerful software, safe and constant operation, individual design, updates, technical support and much more.


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